Data Protection

Principles

Your trust is important to us. Neugelb Studios GmbH ("Neugelb" takes the protection of your personal data very seriously and complies with the data protection regulations, in particular to the provisions of the EU General Data Protection Regulation (GDPR). Personal data is processed only when the person concerned hasgiven their consent, when the data is necessary for the conclusion of a contract or when the GDPR or another law permits or prescribes the processing of the data

Data processing on the websites

Personal data is generally collected to the extent that is technically necessary. Under no circumstances is the data forwarded to third parties without the consent of those concerned. The following statements give you an overview of how the Neugelb guarantees this protection and also an overview of the type of data that is collected, processed or used on the websites and to which purpose.

Recording

Neugelb automatically collects and stores some of the information usually transferred by the browser in their server log files, so far as your browser makes this data available. This data cannot be connected with specific persons by Neugelb. This data is not combined with other data sources

Cookies

Our websites occasionally use cookies when you visit them. Cookies are text files which are filed on your computer and saved by your browser. The purpose of these is to make our service and offer user-friendly, effective and safe. Passwords are not deposited in cookies. Most of the cookies we use are so-called session cookies. They are automatically reset as soon as you log out. After you have ended the session by closing your browser, the cookie is saved for a certain amount of time and is subsequently overwritten or deleted by the client (e.g. your PC, your Tablet). Our cookies do not cause damage to your computer and contain no viruses.

We also occasionally use cookies to measure success and optimize our advertising campaigns.

Webtracking

On our Internet pages, data is collected and stored in an anonymous form for optimization purposes only by means of web controlling technologies. From this data, user profiles are created under a pseudonym based on Art. 6 (1 f) GDPR. Cookies can also be used for this purpose, but the data is only collected and stored in pseudonyms. The data are not used to personally identify the visitor of this website and they are not merged with data about the bearer of the pseudonym.You have the option to configure your browser so that you are informed as soon as cookies are placed and then reject them. In addition, you can prevent theinstallation of cookies by setting your web browser accordingly.It is possible that not all functions of this website can be used to their full extent. No personal data will be stored. An IP address of the user is made unrecognizable and does not allow any conclusions to be drawn about the visitors of this website.

Right of data access

You have the right to receive information on the data stored about your person, the recipients thereof and the purpose of the data processing. Furthermore, we are available to answer your questions about the collection, processing and use of your personal data.

Google Analytics

This website uses Google Analytics including the Google Analytics advertising features. This is a web analysis service of Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that allow an analysis of the use of the website by you.

Google Analytics is used exclusively with activated IP anonymization (so-called IP masking). This means that Google's IP address will be truncated within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases, when e.g. technical breakdowns in Europe, the full IP address is transmitted toa Google server in the US and shortened there.

The IP anonymization method used by Google does not write the full IP address to disk at all times because all anonymization occurs almost immediately after receiving the request in memory.

The IP address submitted by the user's browser will not be merged with other data provided by Google.

On behalf of the operator of this website, Google will use this information to evaluate your use of the website on the basis of Art. 6 (1 f) GDPR, to compile reports on website activity and other services related to website activity and internet usage, in particular also provide display advertising and Google Analytics demographic and interest reporting services to the site operator.

Google may also transfer this information to third parties if required by law or as far as third parties process this data on behalf of Google. This will in no case be personal data.

The Google Analytics demographics and interest reports use third-party data and third-party visitor data (such as age groups or interest groups) obtained through Google's interest-based advertising.You may opt out of the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.You can also prevent data generated by the cookie as well as data relating to your website usage (including your IP address) from being saved or processed by Google by downloading and installing the browser plug-in available at the following link:
Download and install google browser-plugin
For more information on the terms of use and data protection go to https://www.google.de/analytics/terms/de.html or https://www.google.de/intl/de/policies/. Please be advised that on this website, Google Analytics is supplemented with the code "anonymizelp" in order to guarantee that IP addresses are tracked in anonymised form (so-called IP masking).

Snow Plow

On neugelb.com we use the web tracking solution of SnowPlow Analytics Limited, d 32-38 Scrutton Street, London, Great Britain (“SnowPlow”). We use the data collected with the help of Snowplow exclusively for statistical purposes. In this case, we also set a cookie in your browser after you have released it so that we can recognize a returning user as such. The SnowPlow cookie contains a date and a non-recalculable random combination number (“hash”) as well as the number of the current session.

You can find more information on terms of use and data protection as well as the parameters used here.

By using these procedures, we do not receive any personal data about you, but rather only statistical information about the use on neugelb.com. In this way, we learn, for example, which content from neugelb.com is particularly popular, at what times our website is used particularly intensively, via which pages our users access our page, from where the user dialed into the Internet before he visits the site and which browsers and operating systems our users generally use when surfing on neugelb.com. We use this information to continuously improve the content and our site technically, creatively and editorially and to make it more convenient for you. Based on the statistical knowledge of browser type and operating system, we can optimize our web design.

Snowplow is an open source web tracking solution managed by Snowplow Analytics Ltd., EC2A 4RQ London, UK. The version of Snowplow we use uses a tracking pixel and a cookie that can be used to track when, how many and how often users visited the neugelb.com website, which of our pages they called up in which order, which browser or which operating system you are using and which external links with redirects you have clicked on.

The tracking pixel we use to collect this data is loaded by our tracking server if you have approved it in the cookie consent after acceptance. The recorded data is stored in a so-called tracking session together with an anonymous user ID (unique hash from browser properties and the current time). The data collection and processing takes place at any time without personal reference. In particular, we do not save complete IP addresses.

If you do not consent to Snowplow's storage and use of the usage data described above, you can object to the data collection and use taking place during this web analysis measure by not selecting the checkbox in the cookie consent. For more information, see Snowplow's privacy policy . You can delete the cookie at any time via your browser. Instructions can be found in the help function of your browser.

Processing personal data on the basis of the EU General Data Protection Regulation

Neugelb processes personal data on the basis of the EU General Data Protection Regulation (GDPR). The following information provides an overview of the processing of these personal data by us and the rights resulting from data protection law.

Data Protection

Further information

Should you require information that this declaration of data protection cannot provide or should you desire further information regarding a certain point, please contact the data protection officer of Neugelb Studios GmbH

© Neugelb Studios GmbH