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10997 Berlin
Mainzer Landstraße 123
60327 Frankfurt a.M.
Banking tomorrow
Viva la Educación!
Or: Why it's a damn good idea to let design students loose on banking.
Fight the
Status Quo of
Banking
Tomorrow's banking needs new ideas; alternative, fresh, unconventional.
That's why we recruited the designers of tomorrow: students. In a meticulously planned operation, Neugelb brought our design professionals together with students from the Institute for Product Design at h_da Darmstadt.
We guided them on their joint mission, from the first meeting to a year and a half later when they presented the finished product idea to the Marketing Board in Commerzbank Tower.
Photo: Commerzbank AG
Teamwork done differently
Sure, if students want to get a taste of the practical side, they can do an internship. But do they really take on real projects, challenges and responsibilities? Rarely. With us, it's different.
The teams in this cooperation are made up of design professionals and students alike. Small, agile units. Ready for anything.
Teamwork done differently
Sure, if students want to get a taste of the practical side, they can do an internship. But do they really take on real projects, challenges and responsibilities? Rarely. With us, it's different.
The teams in this cooperation are made up of design professionals and students alike. Small, agile units. Ready for anything.
Goodbye daily grind, hello Porto
Far from everyday life, with clear heads, the teams immersed themselves in intensive research and embarked on a search for innovative ideas with the help of brainstorming and design thinking techniques.
Goodbye daily grind, hello Porto
Far from everyday life, with clear heads, the teams immersed themselves in intensive research and embarked on a search for innovative ideas with the help of brainstorming and design thinking techniques.
The perfect work-fun-balance.
Despite all the pitches and challenges, fun was never neglected. Whether cooking together, celebrating, sightseeing or a trip to the beach.
The perfect work-fun-balance.
Despite all the pitches and challenges, fun was never neglected. Whether cooking together, celebrating, sightseeing or a trip to the beach.
Learning from each other
Ideation, Research, Problem Definition, Value Proposition Canvas... In various workshops, the students got to know the methods and processes used in agency life.
Learning from each other
Ideation, Research, Problem Definition, Value Proposition Canvas... In various workshops, the students got to know the methods and processes used in agency life.
Back in Germany
The team came back from Porto with luggage full of fresh ideas. They further developed their concepts in several working sessions at Neugelb, began to design and laid the foundation for prototyping later.
Back in Germany
The team came back from Porto with luggage full of fresh ideas. They further developed their concepts in several working sessions at Neugelb, began to design and laid the foundation for prototyping later.
Towards the finish line
Part of the learning process: Regular feedback and user testing helped to continuously improve the product ideas, then to finalize them and prepare for presentation.
Towards the finish line
Part of the learning process: Regular feedback and user testing helped to continuously improve the product ideas, then to finalize them and prepare for presentation.
From Design Sprint to Workshop
Once it was clear the digital solutions worked well, the teams went old-school: They built physical prototypes for their solutions.
From Design Sprint to Workshop
Once it was clear the digital solutions worked well, the teams went old-school: They built physical prototypes for their solutions.
The grand finale
After one and a half years of strategy, research, ideation and product development, the big day finally arrived: the final presentation to the Commerzbank Marketing Board way up on the 38th floor of the Commerzbank Tower.
The grand finale
After one and a half years of strategy, research, ideation and product development, the big day finally arrived: the final presentation to the Commerzbank Marketing Board way up on the 38th floor of the Commerzbank Tower.
From Porto to Presentation
If you want to change the banking world, first you need to change your environment. So that's exactly what we did: 10 professionals from Neugelb and 10 students from h_da set off from Frankfurt to Porto to clear their minds and fill their sketch pads.
We lived together, cooked together, pitched together and worked together on a single mission: To create new ideas for the bank of tomorrow. The result? A lot of fun and three surprisingly different products.
Three ideas for the future of better banking
#transparentconsultancy
Control your bank
Visual Design & UX Design Sandra Kauer, Murilo Fonseca
Students Felicia Grimm, Denise Genctuerk, Yifeng
Coming Soon
Fight the system!
Visual Design & UX Design Felix Lebedinzew, Cristina Talpa
Students Jonas Engelhardt, Victoria Lemke
Coming Soon
Make your money shine
Visual Design & UX Design Federica Deschino, Franziska Gronwald
Students Darleen Mittelstädt , Benedikt Schneeberg, Sinem Kicirti
Find us
in Page Magazine.
What is service design? Who does it benefit? If you want to read more on the topic, our design case study and some exciting interviews, check out issue 11/2019 of Page magazine. Or click here:
The minds
behind the makers
These are the two heads responsible for initiating and leading the collaboration: Holger Grünwald, MD of Neugelb Studios GmbH, and Professor Phillipp Thesen, founder of the Human Factor Lab at h_da Darmstadt.
Unpublished material from Porto
#whathappenedinportostaysinporto
